Case Study: Compozition + Hulu
Project Overview:
The Eli Group secured Highway Vodka as a liquor sponsor and assisted with setup and staffing for the 'She Taught Love' event, via Compozition, a high level production company, to execute the Houston rollout strategy. We managed front-of-house operations, overseeing check-in staff, guest lists, and event flow, while crafting invitation verbiage and contributing to the event’s branding and messaging.
Project Approach:
Our team coordinated digital coverage with media outlets like The Forward Times and Houston Style, and organized city tours with talent to increase local engagement. Additionally, we sourced a videographer to capture event highlights and facilitated the Q&A session, enhancing the overall audience experience.
Outcomes:
Our team was able to execute our assigned duties flawlessly and our guests, as well as the talent, were happy with the outcome.